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Marketing

HNC Specialist Units

Unit 17: Marketing Intelligence
Unit 18: Advertising and Promotion
Unit 19: Marketing Planning
Unit 20: Sales Planning and Operations

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Success Criteria

The BTEC Higher National Certificate in Business is a 10-unit qualification of which five units are mandatory core units. The BTEC Higher National Diploma in Business is a 16-unit qualification of which eight units are mandatory core units.

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